To offer our support and help you make the most of revenge travel we’ve prepared a guideline on how to boost your margins, with smart markup strategies using technology.
Manage all your margins, control your markups and create your own rules for adding an extra layer of profit, all in just one place, in your system. Create smart markup strategies with automation, to easily sell your competitive inventory to your agents, resellers and travellers.
Markup per client or per group: Define multiple types of clients and determine a different markup per each category of client or group.
Markup per inventory type: The system grants you the possibility to add markups on both types of inventory sources: from own contrast or API Suppliers.
Markup per supplier: Find your top suppliers and define special markup categories for them.
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Markup per Destination: Choose a different markup to add to every destination separately or create markup categories for multiple destinations.
Markup per service type: Create a specific markup strategy for each type or service you are selling: air services or accommodation.
Markup for Flight: Decide if you add the markup as a percentage or as a flat fee per pax (or type of pax such as: adult, child, infant) or even both, at the same time.
Markup per Hotel: Separate accommodation properties and add a different level markup for each of them.
Markup per Hotel Room: You can add a larger markup for deluxe, supreme, or top-selling types of rooms.
Markup per occupancy: Determine a markup for a specific type of occupancy: double, triple and more.
Markup per exchange rate: When dealing with different currencies, add a markup per exchange rate to cover up the fluctuations of the market.
In wbe.travel’s system you have the possibility to set your own rules for dynamic markup through which the system will apply, in an automatic way, the most efficient markup (percentage or flat, or per interval or even a mix of them) to a specific buying rate, based on complex criteria.
When setting up a markup as a percentage, add a limit to where that rate could go up, to stay competitive.
Define the percentage of markup for each price interval.
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