Extras / Content Deduplication

Content Deduplication

Our suite of extra services can help you realize the full potential of your travel business


What is our Content Deduplication tool?

It’s a one of it’s kind mechanism that helps you efficiently manage your travel inventory across multiple sources (directly contracted hotels and 3rd party XML suppliers) by allowing you to create your own database and avoid content duplication.

What’s in it for you?

Our Content Deduplication / travel content mapping tool contains two complete modules (destination and hotel) and is fully integrated with our B2B and B2C booking systems, at the same time being able to be successfully exported/imported and used in any other Internet Booking Engine available on the market.

Using our deduplication tool you have the chance to build your own database of hotels, to have your own unique content written for the best SEO positioning and not a replicated one which may be found in the search engines from tens of other travel websites.

How does it work?

Hotels deduplication

The most important capability of our deduplication tool is that you can use it to create your own database of multilingual properties in spite of the fact that suppliers usually do not offer data outside some of the major languages, such as English, French, German, Spanish or Italian.

Our tool will allow you to have room descriptions, facilities, room types, hotel descriptions and image names in your desired language, thus improving your chances of selling in the GCC or Asian markets.

More than this, while you are creating your database, the tool allows you to choose which particular fields get synchronized with data from a supplier, for example you can choose to write your own hotel name and description, add pictures from GTA and facilities from Tourico.

Destinations deduplication

Mapping (deduplication) of destinations allows you to create your own geographical tree of destinations and to divide certain destinations in areas which your clients have interest in so their searches would be easier and more intuitive.

By default Web Booking Expert’s destination mapping divides each destination into 2 areas - the main city area and the airports areas of that city. This tool offers you the possibility to add sub-geographical areas to any city you desire and increase your clients’ searches and sales (for example add Lower Manhattan to New York City).

Key Capabilities

  • Create own geography hierarchical structure and add 3rd party destinations to it
  • Unlimited levels below countries
  • Add 3rd parties hotels to own hotels within the already deduplicated destination
  • Create 3rd party hotel in local database directly from the deduplication tool
  • Unique master hotel ID with corresponding hotels from 3rd party inventory
  • Manage static data information for a master property (name, stars, description, photos, etc)
  • Overwrite static data from 3rd party properties with own ones or the other way around
  • Export / import resulted database via Excel or XML to any Internet Booking Engine
  • No destination and hotel content duplication
  • Intuitive and easy to use for non-technical individuals
  • Time effective system due to unique algorithm proposing the cross reference and helping you deduplicate

Want to find out more about our system's capabilities?